In the early days of NFTs, novelty ruled the day. If you created an interesting piece of art or were among the early pioneers to produce a generative set, it was fairly easy to get attention from enthusiasts.
With NFTs now in the early adopter phase of the technology adoption curve, budding artists, celebrity names, big brands and entrepreneurs have flocked to the space to claim their non-fungible stake. While a handful of blue chip collections have emerged, the majority of creators are still trying to figure out how to bring interesting utility to their collections so that the masses will want to participate and purchase.
NFT consumers are now becoming savvy and demanding more from their NFTs. While there isn’t a formula for success in a collection, these 15 principles for identifying NFTs may give you a better chance at a winning investment.