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Immutable X, Guild of Guardians, and All Things NFT Gaming

guild of guardians mobile
Immutable

The world of blockchain gaming is quickly becoming a popular trend among casual/hardcore gamers and cryptocurrency investors that have dived into the realm of NFTs. One of the gaming producing companies that have been a major force within the blockchain gaming space is Immutable - besides offering up titles such as Gods Unchained, Immutable has also built the first Layer 2 for NFTs on Ethereum for blockchain game developers that want to utilize its platform.

Derek Lau, who represents Immutable as the company’s product lead on new games, is currently working on a brand new title called Guild of Guardians. During a recent conversation with ONE37pm, he detailed everything there is known about the upcoming action RPG and also passed along some worthwhile advice to those looking to get their first blockchain gaming project off the ground. If you still don’t have a clue about NFTs and everything that comes with it, then this interview should clear everything up for you.

screenshot www.guildofguardians.com 2021.01.22 22 43 19
Immutable

ONE37pm: What did GOG’s share-to-earn referral campaign entail?

Lau: The Guild of Guardians share-to-earn referral campaign was pretty simple. We created a simple landing page where players could pre-register via a clear call to action. Upon entering their email, that player would receive 10 ‘points’. They’d also receive a unique referral link that was shareable with one click. They were awarded points for every person who then subsequently pre-registered using their link. 

They could also gain points by liking and following the various Guild of Guardians social media pages. The more points they got, the higher rarity of NFT they earned. This spectrum started with a common summon and was reward-tiered all the way up to the rarest Legendary NFT summon. This created a viral loop that saw us blow up almost overnight, as we caught the attention of a swathe of Crypto Telegram and Discord groups - which then seeped out onto social media, and some news outlets.

ONE37pm: Are there any other blockchain games that have caught your attention besides the ones Immutable is associated with?

Lau: There are many interesting projects out there. Personally, I’m interested in other projects being built on Immutable X, such as the MCH+ games and Illuvium. Will be great to see how they use the platform. Outside of Immutable X, there is Axie Infinity, one of the ‘OG’ games who have done a great job at building their community, Ember Sword which has been in the works for ages, Sorare who just raised $50m, and Lost Relics, which I understand has mostly been built by one person! Apologies for the many games I missed - overall, it’s an exciting time for blockchain games and we’re excited to try to take it to the next level.

ONE37pm: What other projects have committed to building on the Immutable X platform?

Lau: Immutable X has had a bumper few weeks of partnership announcements. They are making some serious noise in the space, and we feel they have every chance to become the premier L2 NFT scaling solution globally. 

Other projects building on Immutable X, and using it as their primary trading platform include: 

- God’s Unchained 

- Brave Frontier Heroes 

- My Crypto Heroes 

- My Crypto Saga 

- RTFKT (sneakers) 

- Illuvium 

- Highrise’s Pocket Worlds 

- War Riders 

They’ve also just announced a partnership with OpenSea, the world’s largest NFT marketplace, which will be supporting trading on Immutable X. That is enormous.

guild of guardians art
Immutable

ONE37pm: What are some of the things that excite you about the future potential of blockchain gaming?

Lau: Where do we start? 

The primary one is probably the ability for our players to have full ownership of their in-game assets. For too long, greedy game developers have hamstrung their player bases. Every dollar you spend in games like Fortnite, Call of Duty, and other AAA titles are literally nothing but sunken costs. Those items are entirely trade-locked, and the player actually has zero ownership of the ‘things’ that they purchase. The in-game purchase ‘industry’ was valued at $88 billion in 2019. That’s more than the movie and music industries combined. We will flip this model on its head, employing an industry-altering ‘play-and-earn’ model, which allows players to exchange, trade, and sell their in-game items. 

We’re also immeasurably excited for the player-driven economies that Guild of Guardians, and the secondary marketplace that we are building on, will facilitate. There is a revolution in mobile gaming coming, and we’re excited to take things to the next level.

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