Fresco Trey is continuing to build momentum with his latest track, "Draft Kings." This release comes a month after his career-defining EP Heartbreak Diaries. We've previously detailed the seven-track EP and analyzed Trey's lyrics and emotions that went into the project. So if you haven't read it already, check it out!
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Fresco Trey Bets On Himself With His New Song "Draft Kings"
In Trey's latest song, he asserts his confidence in himself. He drops the lyrics, "Hit up DraftKings I bet a hunnid on myself. I been all alone ain't never need nobody else I'm at the top floor Sipping margaritas off the shelf." The song is a celebration of Trey's hard work and persistence of believing in himself. Tune into the anthem below!
The music video, which also dropped today, sets a medieval scene where Trey rules the kingdom in this world. Additionally, you can see Trey sitting at the king's seat at the table of a feast with himself, the centerpiece of a press conference, and showing off his melodies in front of his castle and at luxurious mixers. If you haven't checked out the video, be sure to tune in below!
The song's production opens up with a catchy medieval melody that contains a pluck for the first four bars, then ends with a mallet-Esque instrument, keeping with the same melody. By the time the chorus hits, the tune is utilizing a dark piano. The percussion remains consistent with Fresco's sound for past releases, and it works perfectly. On the high end of the spectrum, splititupbenji!, the track producer, utilizes fast hi-hats, crisp claps, and 808s that aren't overtaking the track.
We talked with Mike Boyd Jr, the Head of Artist Relations and Music Strategy, at VaynerMedia to discuss how he decided to come together to work with Fresco Trey. In discussion with Boyd, I asked, "What attributes did you see in Fresco Trey that made him perfect for this collaboration with DraftKings?"
Fresco Trey puts his heart and soul into his music. GaryVee, One37PM, and myself have been supporting him for years now, and we see clearly where he is going - straight to the top.
Any chance that we get to help add fuel to his growing fire we take. This brand collaboration with DraftKings is very much a win-win situation for everyone involved and this is set up to bring more eyeballs and attention to Trey's music.
BTW, this is just the start. We will be supporting Trey for the rest of his career!
- Mike Boyd Jr
With his unique melodies and a distinct voice, Trey has emerged as a force to be reckoned with in hip-hop. Trey combines pop with tough production and memorable lyrics that dive into his psyche and conflicts. Before releasing Heartbreak Diaries, Trey worked with Lil Tjay on his track "Feel Good," a melodic track accompanied by soothing melodies from Tjay and Trey and a catchy guitar. The music video recently passed one million views, with the track closing in on two million streams on Spotify.
Additionally, the budding artist recently signed with Warner Records. The future is bright on Fresco Trey's horizon. In the song "Draft Kings," Trey asserts his confidence in himself and is coming to terms with his future, knowing that the fruits of his labor are coming his way. Please tune in to find out why Trey is betting on himself.
Note: We have a relationship with both the artist and brand, helping connect them for this collaboration.
Lyrics to “Draft Kings”:
Hit up draft kings
I bet a hunnid on myself
I been all alone
ain’t never need nobody else
I’m at the top floor
Sipping margaritas off the shelf
Wish I had some competition but it ain’t nobody else
Hit up draft kings
I bet a hunnid on myself
I been all alone
ain’t never need nobody else
I’m at the top floor
Sipping margaritas off the shelf
Wish I had some competition but it ain’t nobody else
Balling no discussion
Don’t want to hear the fussing
About my money you get clipped just like Demarcus Cousins 100k all in twenties
Come around I bet she love it
Aye, boosting up my ego can’t be seen in public
This a brand new whip so please don’t lean on it
AMG this ***** came with some screens on it
She say that i'm toxic, but want me to put a ring on it
AKA her favorite color pink, but she like green on me
We gone throw a party make it look like a parade
She sippin on some Bacardi while i’m drinking lemonade (Yea, Yea)
All this money probably shortened up my days
Pulled them racks out of my pockets she forgot about my age
Hit up draft kings
I bet a hunnid on myself
I been all alone
Ain’t never need nobody else
I’m at the top floor
Sipping margaritas off the shelf
Wish I had some competition but it ain’t nobody else
Hit up draft kings
I bet a hunnid on myself
I been all alone
Ain’t never need nobody else
I’m at the top floor
Sipping margaritas off the shelf
Wish I had some competition but it ain’t nobody else
I’m a rookie but I feel just like the vet
Feel like Trae Young vs. the Knicks
Put two hand across the neck, no respect
Then again i’m like the one who cut the checks
The way I ball you’ll think it’s March the way I left shawty upset
Pull up in the parking lot and lift the doors
This platinum leather so your Nikes can not touch the floor
She loving the life no she ain't tryna go
We make it easy for lil mama tell them ****** no
Hit up draft kings
I bet a hunnid on myself
I been all alone
Ain’t never need nobody else
I’m at the top floor
Sipping margaritas off the shelf
Wish I had some competition but it ain’t nobody else
Hit up draft kings
I bet a hunnid on myself
I been all alone
Ain’t never need nobody else
I’m at the top floor
Sipping margaritas off the shelf
Wish I had some competition but it ain’t nobody else